Pro tip: Key visual assets to your brand like the company logo and other brand graphics should always be created and backed-up as a vector. SVG files are ideal for ensuring a crispy quality to logos, icons, and other visual elements of your brand’s online presence. svg - (Scalable Vector Graphic) Based on the markup language XML, this file type is web-friendly as it can be indexed, searched, and scripted. If you can zoom in very close without pixelation, it should be a vector file if it pixelates, you have a raster file. Note that raster images can also be saved as a PDF.
Vector filr pdf#
pdf - (Portable Document Format) Originally intended for exchanging documents over different platforms, a pdf file retains some editing capability of vectors and is often used with Adobe Acrobat. They can be reopened and edited, but they don’t support transparency as more modern file types like. eps - (Encapsulated PostScript) An EPS file that also works with graphics and text vectors. ai - (Adobe Illustrator) This commonly used and popular file type is created in Adobe Illustrator to work with logos, illustrations, and more Because a vector uses math to draw shapes using points, lines, and curves, it can be scaled infinitely and still appear crisp. Vector graphics software like Adobe Illustrator uses the information from these formulas to determine what areas to fill in and in what color. While raster images are made of pixels (and hence can become distorted with scaling), a vector displays an image through mathematical formulas. Vectors aren’t just a different file format. Secondly, it keeps your logo looking crisp and not look distorted. Why is this important? One allows for your logo to be printed on various different items from shirts, water bottles or even something as small as a sticker.
One critical difference between having a vector file versus a raster file deals with image scalability - vector images will allow you to scale key visual assets (like your brand logo) without pixelation.
0 kommentar(er)
